Alex Afrasiabi aka Valnoth is the Creative Director for World of Warcraft.
Alex was once the leader of Fires of Heaven, a famous Everquest guild. His character, Kalaran, was the first Level 50 in Everquest. He was known by the community as "Furor Planedefiler", an Everquest "e-celebrity" that was known for providing arguably controversial commentary and feedback within the community. He, along with Jeffrey Kaplan aka Tigole were both Everquest guild leaders that were eventually hired by Blizzard Entertainment to work on World of Warcraft (2004).
Alex was responsible for the implementation of various significant events, including the opening of the Gates of Ahn'Qiraj. 'We just didn't realise how many people would actually show up to this thing,' Alex states in the World of Warcraft: Looking For Group documentary reflecting upon the event's unanticipated popularity.
There are many references to Alex within the game world of World of Warcraft: Field Marshal Afrasiabi - a quest giver in Stormwind City,  - a quest in the Eastern Plaguelands, involving Fras Siabi in Stratholme.
One of the characters Alex has played, Kariel, is also referenced across the world of Azeroth. Pathstalker Kariel is a Rogue trainer in the zone Eversong Woods, inside Dire Maul players can find the Skeletal Remains of Kariel Winthalus, who can be found referenced to in many libram around the world, is an example.
Another frequent reference to Alex is Foror, this can be found in items like , , or .
- World of Warcraft (2004), Quest Designer
- World of Warcraft: The Burning Crusade (2007), Lead Quest Designer
- World of Warcraft: Wrath of the Lich King (2008), Lead World Designer
- World of Warcraft: Warlords of Draenor (2014), Creative Director
- World of Warcraft: Legion (2016), Creative Director